How to use YouTube to create virtual bandit signs to generate real estate leads

Mike Hambright: Hey, it’s Mike Hambright from FlipNerd.com and we have a quick V.I.P. tip to share with you from Matt Andrews, who’s going to share a tip on how to use YouTube to create virtual bandit signs to generate leads for your real estate investing business.

Matt Andrews: All right, cool. So yeah, how do I use YouTube to create virtual bandit signs, essentially, for two different kinds of leads, for distressed owners deals, and to find buyers for your properties. So really simply, and I’ll go through this really quick. Here’s what you do. Make a YouTube video that explains what you do that says, “Hey, we sell properties to investors, or we buy properties that you don’t want,” you know, that type of thing. Make a video that explains that, it doesn’t need to be long, 30 seconds, something like that.

Then here are the keys, you want to title it for exactly what you would want someone to search for on Google to find you. So if I’m trying to attract cash buyers for Tampa real estate, then I want to write for something like Tampa real estate investment, Tampa wholesale properties, Tampa real estate investors, you know, that type of thing. So title it like that, title your video Tampa real estate investment, or Tampa wholesale properties.

Then you want to put in your description of the video, a hyperlink, first thing to your website. So http://yourwebsite, where ever you want them to go, a description of what the video is, and a hyperlink again after that because that will be a live link when it hits Google. I’ll explain that in a second. Then you want to tag the video with the exact key words that you want to write for. So again, if it’s real estate investing in Tampa, all those things that I just mentioned, you want to use the tag feature on the YouTube video. OK. So then your video part is done.

The next thing you want to do is go to Fiber.com and search for what they call backlinks, OK. You want to find a highly rated provider that provides backlinks and buy a package of backlinks, which will basically send more eyeballs to your YouTube video. Long story short, what’s that going to do? Because Google owns YouTube, they trust YouTube and they trust the content on YouTube. So that’s going to, in many ways, shoot you to the front page. If you do it right, shoot you to the front page for your search term.

So if you want to see an example, type in Tampa real estate investment, you’re going to see this bald head as the first couple. I think the first two or three returns for Tampa real estate investment or Tampa wholesale properties. And now, that’s basically a virtual bandit sign that doesn’t get taken down. People will contact you directly. International buyers find me through that source, and I spent maybe five, maybe $10, instead of thousands of dollars on direct mail, or hundreds of dollars on bandit signs. So it’s a really good, easy, quick way to get some buyers and some sellers calling you.

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Mike: Please note the views and opinions expressed by the individuals in this program do not necessarily reflect those of FlipNerd.com or any of its partners, advertisers or affiliates. Please consult professionals before making any investment or tax decisions, as real estate investing can be risky.